Joe Heapy
Co-Director
Joe is co-director of the service design consultancy, Engine, and is an advocate of the social value of design in improving people's lives. As a strategist, he looks at how best to marry business objectives with evolving customer expectations and needs. Joe has worked with many of Engine's clients, including Orange, MSN, BUPA, Visa, BT and the Guardian newspaper. Founded in 2000, Engine has approached the design of services by using design-led methodologies that put users at the centre of the...
"publicservice"
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- The Journey to the Interface Drawing on the principles and practices of the emerging discipline of ‘service design’, this pamphlet argues that the common challenge which all service organisations face is how to create more intimate and responsive relationships with their users and customers. from : markfuller 29th June 2006