Jonathan Birdwell
Researcher
Jonathan recently joined Demos as a Researcher.
- The 'turban effect' From Threat to Opportunity A recent experiment, soon to be published in the journal of experimental social psychology, offers provocative evidence that Islamophobia operates in the dark recesses of our unconscious. In the experiment, participants played a computer simulation and were asked to shoot individuals carrying weapons and to spare those unarmed. Participants were more likely to shoot unarmed individuals who were wearing turbans or hijabs. More interestingly, they were unaware and incredulous that they were doing so. The author of the experiment, Christian Unkelbach, a visiting scholar at Australia's University of New South Wales, has called this "the turban effect" and blames one-sided media reports. 9th July 2008 | Comment is free
