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New enterprise culture, The

The new ‘information economy’ will rely on the cultivation and exploration of ideas, creativity and imagination. The challenge for the future is to find new organisational forms which can embrace this culture.

 

Wealth no longer relies on land, materials or machines as it did in the past. Instead the new ‘information economy’ will rely on the cultivation and exploration of ideas, creativity and imagination. The challenge for the future is to find new organisational forms which can embrace this culture, perhaps taking lessons from theatre, the arts or universities. Authors include Charles Handy, Jeffrey Gates, John Kay and Bob Tyrrell.

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