In this pamphlet, Charles Leadbeater examines how the powerful idea of personalisation of public services can be applied to the chalk-face of education. To achieve real change, the script of schooling needs to be re-written - a process which can only succeed if students are made co-producers of their own education.

Learning About Personalisation is published by the Innovation Unit of the Department for Education and Skills, in partnership with Demos and the National College, and is intended primarily as a means of fostering debate among education practitioners. It is adapted from the Demos publication Personalisation Through Participation, which explores personalisation in more depth as a new 'big idea' for public service delivery.