Theme : collective_efficacy
- The final cut | Economist.com 'Not even 1% of passengers have taken up BA's very reasonably priced offer to offset the carbon emissions of their flights (£5 for London-Madrid, £13.50 for London-Johannesburg). That may be because people are selfish—or it may be because they are rational enough to know that their individual economic choices are not going to make a blind bit of difference to the future of the planet. Nobody is going to save a polar bear by turning off the lights.' from : duncanoleary 15th June 2007
- Professor Robert Cialdini on influencing public behaviour (RSA talk) Argues that there are Six "weapons of influence": Reciprocation; Commitment and Consistency; Social Proof; Authority; Liking; Scarcity. Suggest social norms are as important as economistic hard incentives. from : duncanoleary 5th June 2007
- PledgeBank We all know what it is like to feel powerless, that our own actions can't really change the things that we want to change. PledgeBank is about beating that feeling by connecting you with other people who also want to make a change, but who don't want the personal risk of being the only person to turn up to a meeting or the only person to donate ten pounds to a cause that actually needed a thousand. You create a pledge...but only if other people will pledge to do the same thing from : duncanoleary 1st May 2007