Improving Social Media Research

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Demos has come together with Ipsos MORI, the University of Sussex and CASM Consulting LLP to develop more robust ways of doing social media research. Ranging from new technologies to method and ethical frameworks, the project will produce a series of papers on how social media research can be more representative and valid, can work better with other forms of research, and how it can be done in a way that is ethical and publicly acceptable.